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Jugular Magazine

£30.00
JUGULAR is an editorial project, a flat screen “manifesto” characterized by a special and innovative layout. The manifesto was born of the desire to tell real and uncontaminated stories filtered through one the 21st Century key words: DESIGN.Design as the perfect balance between shape, content and substance; where products and experiences merges to convey harmony, beauty, curiosity and emotions at sight, at touch and to the soul.Authenticity, innovation, intuition, exploration, change, activism, depth, surprise and the constant research of the true essence of creativity, in the name of an alliance between design, art, and business, become the keys to the manifesto interpretation.The goal is to take our researcher beyond the comfort zone, beyond the politically correct, exposing the beauty of imperfection and encouraging the researcher to open himself up to new frontiers.The manifesto will count two issues per year and a “special”, which will be dedicated to notable projects or events. The manifesto will be searched for and discovered in alternative and carefully chosen locations worldwide. Along with the distribution, the first 500 copies of each edition will be delivered directly to selected influencers who, besides having the pleasure and surprise of receiving the manifesto, will be invited to begin a journey with the manifesto, becoming an essential part of it.Editorials and advertising will complement each other and they will coexist. In the manifesto, they will find a common language, a sense of belonging, a natural balance between aesthetic and commerce, and a real reason to exist in the manifesto.The highest standard in papermaking technologies will be used to reach this natural integration, with the care and graphic attention usually reserved to collectible coffee-table books.The manifesto will aim at a real alliance and integration with its digital part. The strategy is to capture the potential researcher ’s attention in the phase anticipating the coming out of the manifesto, and increase and maintain the curiosity until the next issue is out.The digital will not be a copy-and-paste of the manifesto, but rather it will present new perspectives and in-depth analysis of the topics discussed in the manifesto, along with new material and digital features, in order to create a space for discussion and constant debate among the researchers.Three minds with different experiences and personalities (Lucia Braggion - Max Zambelli - Maurizio Marchiori), have come together and become themselves researchers, in order to make the manifesto the real protagonist.From the backstage of creativity, they created with passion and energy an international team of researchers, powerful fluid and lifeblood for the growth of the manifesto itself.JUGULAR as the connection between heart and mind, fundamental elements of life itself. JUGULAR: AN ANTIDOTE TO BOREDOM
More Information
Frequency Bi-Annual
Publisher Www.jugular.com
Publisher Website http://www.jugularmag.com/
Manufacture Country N/A
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